5 Tips to improve mobile conversions

   More people are using mobile phones and tablets for online shopping. This trend is expected to continue for the next few years and possibly even more. As an online store, optimizing your website to work well with these mobile devices and converting on sales from them are vital to the success of your business now and in the future. Based from analysis and reports of top experts in the field, here are 5 tips to improve your online store's mobile conversions 


1. Get a responsive web design.

   If at this point your online store is still not optimized for mobile viewing then you are lagging behind the field. What is responsive web design? it's a technique that allows your online store to fit and be usable on any device be it desktop PCs, laptops, tablets, smartphones, etc. Non-responsive websites don't work well with small screen devices and make them unusable to mobile shoppers. Getting a mobile friendly design will greatly improve your mobile conversion rate and help your business.

2. Easy navigation and clear labels.

  Mobile shoppers who browse through your website will have a hard time shopping if your navigation controls are either hard to use or if buttons like "add to cart" or "checkout" are hardly noticeable.


3. Think mobile

  Mobile phones are commonly used for quick browsing or shopping. Usually done between breaks, to kill time while waiting for a meeting, or while in commute, these type of mobile shoppers have short attention span and are always on the go. Gearing your online store to cater to the special needs of mobile shoppers will work wonders for your mobile conversion rate.


4. Eliminate security doubts.

  The number of mobile users who fear scams or accidental opt ins are a whole lot. Be sure that whenever you ask them for information for a simpler checkout process that you are clear on why you need those specific details. Give the customer assurance that you will not do anything that would violate their privacy and make them feel that they are protected. Addressing these concerns will gain more trust from your clients.


5. Make their shopping experience fun and engaging.

  People on the go with their short attention span are more likely to make a purchase if the shopping experience is more engaging and fun for them to do.With fresh ideas and exciting events, your online store will have a higher chance to keep them shopping and even make them return..
  
by:masterofvectors
http://yourwebdesignjobs.blogspot.com/

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